# 150 AI prompts for Insurance Agents

> Every prompt title in AI for Insurance Agents, grouped as the book groups them. Twelve are printed in full, free.

*Every prompt title in AI on the Job: Insurance Agents Edition. Twelve printed in full; the rest are in the book.*

## Setup & Voice (Prompts 1–15)

- **#1 Your permanent profile** — Paste into custom instructions: “I’m a licensed insurance agent at [AGENCY], a [SIZE]-person [INDEPENDENT/CAPTIVE] agency in [CITY, STATE]. We write [LINES]. Client-facing writing: professional, plain, warm, 8th-grade level, no hype, no exclamation points. Three permanent rules: (1) never state what a policy covers, excludes, or will pay — mark anything close as [VERIFY AGAINST POLICY]; (2) leave every premium, limit, and deductible blank or exactly as I gave it; (3) never promise a rate, a claim outcome, or a carrier decision.”
- #2 The tone calibrator
- #3 The plain-English filter
- #4 Shorter, always
- #5 Three versions
- #6 The de-jargonizer
- #7 Teach it your voice
- #8 The reverse brief
- #9 Fix my dictation
- #10 Translate for texting
- #11 The second opinion
- #12 Explain like a mentor
- #13 The checklist maker
- #14 Spanish version
- #15 What did I forget

## Quotes & Proposals (Prompts 16–40)

- **#16 The proposal builder** — “Turn my notes and these quote figures into a one-page client-ready comparison. Sections: WHAT YOU ASKED ME TO DO, THE OPTIONS (table: carrier, premium, the 3–5 differences that matter — only the numbers I gave you), WHAT’S DIFFERENT AND WHY IT MATTERS (plain English), MY RECOMMENDATION (the reason I stated). No coverage statements — mark anything close as [VERIFY AGAINST QUOTE]. No invented numbers, no superlatives. Under 350 words plus table. Notes: [RAMBLE + FIGURES].”
- #17 The intake organizer
- #18 The pre-quote question list
- #19 The limits-and-deductibles options
- #20 The proposal cover note
- #21 The apples-to-apples note
- #22 The deductible explainer
- #23 The umbrella paragraph
- #24 The moved-quote reply
- #25 The “you’re not comparing the same thing” walkthrough
- #26 The bind-request confirmation
- #27 The payment-options note
- **#28 The revision note** — “The prospect asked to [CHANGE — raise the dwelling limit / drop the second vehicle]. Write the note that comes with revised quote #2: what changed, what didn’t, new premium as $[BLANK], and that the earlier option stays available until [DATE].”
- #29 The graceful decline-to-quote
- #30 The quote follow-up ladder
- #31 The underwriter narrative
- #32 The loss-runs request
- #33 The “found an issue” mid-quote message
- #34 The disclosure-pressure refusal
- #35 The homeowners proposal narrative
- #36 The commercial package comparison
- #37 The new-venture explainer
- #38 The certificate-requirements preview
- #39 The cross-line referral
- #40 The quote-to-bind handoff sweep

## Renewals & the Rate Conversation (Prompts 41–65)

- **#41 The renewal-increase letter** — “Write a renewal letter: [POLICY TYPE] going from $[OLD] to $[NEW]. Structure: (1) open with what I already did — [CHECKED N MARKETS / CONFIRMED DISCOUNTS / REVIEWED COVERAGE]; (2) explain the increase honestly using only my reasons: [ACTUAL REASONS]; (3) state the new premium plainly; (4) invite a 15-minute options call, naming one real option: [DEDUCTIBLE / DISCOUNT CHECK / REMARKET]. Warm, direct, no apologizing for the market, no carrier-blaming, no promises shopping will save. Under 220 words.”
- #42 The small-increase note
- #43 The price-shock call prep
- #44 The remarket announcement
- #45 The remarket result — staying put
- #46 The remarket result — moving
- #47 The market-conditions explainer
- #48 The levers message
- #49 The claim-affected renewal
- #50 The review-meeting agenda
- #51 The life-event outreach
- #52 The annual review invite
- **#53 The pending-cancellation notice** — “A client’s [POLICY] is set to cancel for nonpayment on [DATE PER CARRIER NOTICE]. Write my message: factual about the date and what lapsing means (no scare language beyond facts), human about it (no shame — life happens), the exact fix ([AMOUNT] by [METHOD] by [DATE]), and reinstatement terms ONLY as the carrier stated them [VERIFY]. Under 100 words.”
- #54 The lapse-save call script
- #55 The billing-change confirmation
- #56 The reinstatement confirmation
- #57 The win-back letter
- #58 The anniversary win-back
- #59 The graceful goodbye
- #60 The carrier non-renewal letter
- #61 The book-transition announcement
- #62 The condolence and transition note
- #63 The renewal-list triage
- #64 The save script
- #65 The renewal-season Friday sweep

## Service Work & Claims Communication (Prompts 66–85)

- **#66 The change confirmation** — “Write a confirmation email for a policy change requested today: [CHANGE]. Include: what was requested and when, that it’s submitted to the carrier, that it’s effective only when the carrier confirms [OR THE CARRIER’S STATED EFFECTIVE DATE], what proof they’ll receive, and to reply if any detail is wrong. Factual, brief, no coverage statements. Under 90 words.”
- #67 The certificate intake
- #68 The certificate cover note
- #69 The cert-holder vs additional-insured explainer
- #70 The first-notice guidance message
- #71 The roles explainer
- #72 The document-now checklist
- #73 The mitigation guidance
- #74 The adjuster-visit prep
- #75 The adjuster status email
- **#76 The stalled-claim escalation** — “Claim #[NUM] has had no adjuster contact since [DATE] despite [MY CONTACT ATTEMPTS, DATED]. Write the escalation to [ADJUSTER’S SUPERVISOR / CARRIER CLAIMS CONTACT]: factual timeline of contacts, the specific gap, the specific ask (status and a contact date), requested response by [DATE]. Firm, professional, zero heat — the timeline does the arguing.”
- #77 The denial next-steps message
- #78 The claim check-in set
- #79 The post-claim debrief note
- #80 The documentation request
- #81 The mortgagee-change confirmation
- #82 The policy-delivery note
- #83 The error-correction message
- #84 The backdating refusal
- #85 The end-of-week service sweep

## Reviews, Referrals & Retention (Prompts 86–105)

- **#86 The review reply batch** — “Here are this week’s Google reviews: [PASTE, names removed]. Reply to each: 1–3 sentences, my voice, thank them, echo one specific detail, vary the wording so they don’t read as templates. HARD RULE: never confirm or discuss anyone’s policy, premium, claim, or client status — even if the review states it. Under 4 stars: draft but mark HOLD FOR MY REVIEW.”
- #87 The 5-star with a detail
- #88 The 4-star with a niggle
- #89 The 3-star mystery
- #90 The claim-anger review
- #91 The never-a-client review
- #92 The 1-star response
- #93 The review-request timing kit
- #94 The referral ask at the thank-you moment
- #95 The referral thank-you
- #96 The second ask (one only)
- #97 The testimonial permission ask
- #98 The one-gap message
- #99 The bundle invitation
- #100 The life-conversation opener
- #101 The anniversary note
- #102 The realtor introduction
- #103 The lender one-pager
- #104 The contractor partner guide
- #105 The partner monthly touch

## The Knowledge Work (Prompts 106–120)

- **#106 The form translator** — “Here is policy language I’m working through: [PASTE FORM TEXT]. For my own understanding — not going to a client: (1) plain-English translation; (2) what it appears to grant, limit, or exclude, quoting the exact wording next to each point; (3) flag every sentence where meaning turns on a defined term, and list those terms so I can check the definitions; (4) the three questions you’d ask an underwriter to confirm. Label anything not in the pasted text as INFERENCE.”
- #107 The endorsement explainer
- #108 The exclusion mapper
- #109 The coverage-question prep
- #110 The bulletin distiller
- #111 The appetite tracker
- #112 The guideline summarizer
- #113 The quote-difference checklist
- #114 The loss-run reader
- #115 The industry risk primer
- #116 The CE study buddy
- #117 The license-prep planner
- #118 The producer training module
- #119 The objection role-play
- #120 The learn-a-line plan

## Marketing & Growth (Prompts 121–145)

- **#121 The profile overhaul** — “Write my Google Business Profile: (1) description under 750 characters naming our lines and [AREA] naturally — no keyword stuffing, no ‘best rates’; (2) services list with one plain sentence each for [LINES]; (3) answers to the 8 questions people ask an agency (shop multiple carriers? what do you charge? proof of insurance how fast? claims help? small business? come in? states licensed? how to get a quote?) — 2–3 sentences each, my voice, unknown facts as [BLANK]. License number line where my state requires it: [LICENSE # — VERIFY].”
- #122 The about-us that isn’t boring
- #123 The line page
- #124 The town page
- #125 A month of posts
- #126 The niche page
- #127 The seasonal calendar
- #128 The coverage-question article
- #129 The homebuyer guide
- #130 The renewal-shock explainer for partners
- #131 The seasonal campaign
- #132 The quarterly newsletter
- **#133 The explainer video script** — “Write a 45-second video script: me, on camera, explaining [ONE CONCEPT — why your premium went up / what an umbrella does / actual cash value vs replacement cost] in plain English. Hook in the first sentence, one concrete example, no jargon, ends with ‘questions? that’s literally my job.’ Coverage framing: typically/policy-dependent throughout. Note on top: check my state’s ad rules and any carrier approval requirement before posting [VERIFY].”
- #134 The new-lead drip
- #135 The website home page
- #136 The Google Ads starter
- #137 The recruiting post
- #138 The onboarding sequence
- #139 The community sponsorship post
- #140 The quoted-not-bound win-back
- #141 The review-to-content pipeline
- #142 The ‘we do that too’ campaign
- #143 The independent-vs-800-number positioning
- #144 The referral-program page
- #145 Marketing month in 60 minutes

## Admin & Momentum (Prompts 146–150)

- **#146 The Monday morning brief** — “Organize my week from this mess: [PASTE — RENEWALS COMING / OPEN CLAIMS / QUOTES PENDING / PROMISES MADE]. Output: this week’s renewal-critical items in date order, claim check-ins due, the 3 highest-premium items at risk, calls owed today, and what I’m forgetting based on what I told you last week [IF IN THIS CHAT].”
- #147 The SOP writer
- #148 The quarterly book review
- #149 The delegation test
- #150 The edition-one graduation


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*AI on the Job Press · Greenlight Publishing · 2027 edition*